Reimaging What’s Next for Evangelism in Canada

Alpha provides tools and resources for the Church—to serve and grow together as well as to help friends, family and neighbours encounter Jesus.

In the first survey of its kind, Alpha asked over 2,700 Canadian church leaders to share their thoughts on evangelism with us.

The aim of this survey was to explore the attitudes, behaviours, and experiences surrounding evangelization from the perspective of Canadian church leaders, across theological traditions and Canadian regions.

Our hope for this research was to better understand the current cultural moment for the Church in Canada and to serve the Church by identifying barriers to evangelization so that together, we can begin to reimagine evangelism and continue to make Jesus’ last command our first priority.

Access the Full Report




Church / Organisation Name:

I am a…:
Have you been part of running an Alpha?:
How Can We Help?(Check all that apply):
Receive regular updates from Alpha Canada:

Watch the report in 6 minutes

We’ve taken the key findings of The Priority and Practice of Evangelism and turned them into a digestible soundbite for you to view.



Inspiring and Equipping People to Share Their Faith

Evangelism can sound intimidating, but at Alpha, we believe it simply starts with a life shared. The Life Shared Series is a three-part series designed to encourage and equip everyone in the church to share their faith. 

Through Biblical teaching from leading Christian voices and real stories of invitation, each session explores what it means to live out God’s call to share our lives and our faith with friends, colleagues, and neighbours.

It has been designed to spark conversation, prayer, and action leading up to an Alpha launch or a moment of invitation in your church (e.g. Christmas/Easter services).

The Power of a Life Shared

Tammy prided herself on being self-reliant and tackling major life stressors on her own strength. After struggling through the fall out of her parent’s divorce, Tammy’s mother-in-law began to persistently invite her to attend an Alpha at her local church and Tammy finally agreed to go.

When she walked in the door on the first evening of Alpha she immediately felt the presence of the Holy Spirit through the love of the people there.

“This small group environment and the people that were there who just really wanted to love on me, shifted my perspective on what it meant to be a Christian. It helped open up my heart to actually hear the truth of who Jesus is and how that applied to my life, which I was never open to before I walked into the building that night.”

Tammy gave her life to Jesus and He radically changed the trajectory of her life. Tammy was called into ministry and is now the Lead Pastor of Groundswell Church in Truro, Nova Scotia. Running Alpha is a key part of Groundswell’s strategy to create a culture of invitation, hospitality, and evangelism.


Kim, the Discipleship Ministry Associate at Village Church, BC was approached by a couple who wanted to run Alpha for a small group of their friends. Village Church trained and equipped Aida and Emerson to host an Alpha which became a catalyst for launching a new small group community. 

“What we saw happen in these Alpha small groups was about 70 to 80% of them continued on into a small group. Some of them have people who have still not yet given their life to Christ. The leader is now discipling people in this group to lead Alpha themselves. And these are people who’d only taken Alpha the year before. So it is this beautiful model of disciples who make disciples, who make disciples.”


Jonas and Natasha decided to attend an Alpha online through their local parish. They wanted to explore their questions about faith and as each week of Alpha passed, Jonas and Natasha became more confident of the truth of the gospel.

During a moment of prayer ministry, Jonas was healed of his addiction to marijuana. Going through Alpha brought them closer together as a family and got them excited to share their Alpha experience with others. Now Jonas and Natasha are helpers on Alpha with their parish, Saint Ignatius of Loyola in Montreal.

“We wanted to do Alpha again. We wanted to experience it again. And then we were told you guys will come in as helpers to help other people experience what you experienced.”

“We speak believability in the Gospel for transformation today. We say ‘no’ to the voices that say evangelism is too hard, too costly, that no one is interested. We are people who say yes to God, who speak bravely, who invite the church into Holy Spirit-fueled evangelism. And we will pray and activate ourselves for the sake of the future church. Not just today but for 30 years from now.”

– Shaila Visser, National Director Alpha Canada

Skip to content